White Papers

Cannibalization via Internet

Cannibalization of Products or Services via Internet Markets
by Kurt Rodenhizer, MS, MBA, June, 2007
On-line marketing and retail refers the use of the Internet to expose customers to a company’s products and to create opportunities to sell products electronically from the consumer’s personal computers. The change in buying behavior is characterized by the terms “on-line” vs…. »

EDI before and after

EDI Implementation before and after the Internet
by Kurt Rodenhizer, MS, MBA, June, 2007

Electronic Data Interchange (EDI) is the computer-to-computer exchange of data transmitted in accordance with some type of standards, from one computer application to another. EDI systems must be created so that the interchange follows both national and international standards. This transfer of business… »

Privacy Issues: eBusiness

Privacy Issues Surrounding eBusiness Procedures
by Kurt Rodenhizer, MS, MBA, June, 2007
The topic of privacy as it pertains to on-line communications and e-Business can focus in two areas: 1) Internet-based B2C activity or 2) Employee rights vs employer privileges to information access. This key concept review will focus on the latter.
Privacy is defined as the ability… »

Google Ecosystem

Building an ecosystem: the Google Model Business-to-Consumer
by Kurt Rodenhizer, MS, MBA, June, 2007

Bears Stearns define an ecosystem as a community interacting as a functional unit which creates a situation where all parties benefit. The Google Ecosystem has been the subject of much debate because Google’s success has been hard to ignore. Their ecosystem relates… »